How Much Money Is A Click Really Worth?

So what is a click really worth?

I was wondering this so I did a few calculations to see the reality. I wasn't really surprised at the results but it does make me wonder why some bloggers knock AdSense.

I've only picked out a few of the affiliate programs that I do myself. Most pay per order as opposed purely for clicks. I therefore divided what I earned last month, with these programs, by the number of clicks I had. Hope that makes sense.

This is what I found

AdSense $0.28 per click
WEGCash* $0.10 per click
ClickBank $0.02 per click
Penthouse* $0.02 per click
FriendFinder Group $0.02 per click
Amazon USA $0.003 per click
Amazon UK $0.002 per click
IcePoster $0.003 per click
*These are adult sites do not click if this may offend
Please remember these are my figures so other people may get vastly differing returns.

What it does strike home is what I keep saying about how traffic=money. The more readers that arrive at your blogs the more clicks you should have - and therefore the more money you should make.

I think the click rate for FriendFinder and Penthouse should increase considerably this month. The reason being is that they have massively increased their commission rates temporarily.

FriendFinder Group are offering a gigantic $130 per paying member introduced on four of their websites. And Penthouse have more doubled their commission to $70 for each new member.

Of course there are other ways of making money besides relying on clicks. One of the best is to sign up other affiliates into the programs you are promoting. Normally you get about 10% commission on what these people earn - but each program has it's own terms.

The beauty of this is that it's virtually money for nothing and could tick on for ages, especially if you are lucky enough to introduce a few big hitters. I make money this way myself, especially from the FriendFinder Group.

Other ways to make money include review writing, paid advertising and so on. In the end thought it's all down to traffic, and the more targeted this is the better the returns.

Good clicking!
Mike.

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