When I was thinking about starting my very first blog I read what a lot of the 'experts' had to say on the matter. They all seemed to agree that bloggers should decide on a specific niche."Write about what you are interested in and know about - about - about," they echoed.
So that's why I started Mike's Money Making Mission - because I had previously published a money making magazine for ten years. I followed their advice in other words.
But, you know, those experts aren't really right in what they preach, and most churn out the same old party line.
As an extreme example supposing your main interest is: The combined wit and wisdom of Tony Blair and George Bush. Okay, it's unlikely, but lets pretend.
So you set up your blog about the handsome duo but there would problems in two ways.
(1) Their combined wit and wisdom could be written on a single page - alright half a page.
(2) How many people would actually want to read this? It's a bit of a limited market.
Yes, you've followed the experts advice but it's not going to work out too good because:
(a) There isn't sufficient subject matter to write 300+ posts a year and
(b) There aren't enough people interested in the subject.
This means, no matter how hard you try, it's doubtful if you will succeed - and there's even less chance of making any decent money.
So much for experts!
When thinking about a niche what we should do - if we want a decent readership and/or make money - is to choose something that a lot of people want to read about. There's no reason why this has to be something that interests you or is something that you know about.I didn't realise this at first. It was only when I started to seriously think about what many people really wanted to read that I started to make worthwhile money.
Nope, you don't make a lot of money with money making blogs!
I started to make decent money once I set up my celebrity blogs - giving people what they want to see and read.
I didn't have a clue about celebrities when I started - honest! I obviously knew a few film star and music names but that was it. I never read all of the gossip about who's doing what and to whom and so on.
I've learned a lot since about how the celeb media and tabloids work - it's all a big game - and it's this that has made me money. Because it's what a lot of people want to read about - sorry, if I'm sounding like a stuck parrot!
I'm not for one minute suggesting that you should start up a celebrity blog. All I'm saying is that, if you are looking for a niche, pick one that interests a lot of people - and not necessarily something that you are personally interested in.
There's a mountain of information out there, on almost any subject, so you can research your way to riches.Good luck,
Mike.
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